The Experience Center was inspired by the essence of all petrochemicals: a molecule, which was imagined as an inherent display theme in the entire zone. The 7 part zone was created through modular ‘decks’ connected with one another through module separators. Each deck showcased various applications through changing carbon molecule shaped circular display for showcasing end products in various sizes eg. PVC pipes, blood bags, protective army jackets etc.
The entire deck was adorned with a hexagonal framework made in mild steel on walls and ceiling, smartphone shaped display panels and interactive A/V consoles were integrated with ceiling speakers for creating a 360 degree inside-an-atom-environment.
Special Small Me-Big Me display consoles with zoom viewing lens were created to show fine details in miniscule sized end products like electrical wires and surgical syringes. Live display of cut sections of car interiors and surgical equipment ensconced in the aisle completed the narrative of the role of petrochemical products from the raw stage to the end product.